Welcome to our publications.

Welcome to our publications.

Welcome to our publications.

Here we share the articles and columns we published in Belgian newspapers ( Trends, de Tijd, de Morgen, Knack) and share interviews ( Bloomberg, Knack) where our team provides firsthand insights into China’s business landscape.

Stay updated with expert perspectives straight from the ground.

TV Interview September 2024 ( in Dutch)

China interviews

TV Interview September 2024 ( in Dutch)

China interviews

TV Interview September 2024 ( in Dutch)

China interviews

Is Europe Rediscovering China? A New Wave of Business Interest in 2025

China columns

Is Europe Rediscovering China? A New Wave of Business Interest in 2025

China columns

Is Europe Rediscovering China? A New Wave of Business Interest in 2025

China columns

How China’s “Little Giants” Are Disrupting Niche Markets – What It Means for European Businesses

China columns

How China’s “Little Giants” Are Disrupting Niche Markets – What It Means for European Businesses

China columns

How China’s “Little Giants” Are Disrupting Niche Markets – What It Means for European Businesses

China columns

Bridging Continents: The Evolving Dynamics of Trade and Investment Between Africa, China, and Europe

China columns

Bridging Continents: The Evolving Dynamics of Trade and Investment Between Africa, China, and Europe

China columns

Bridging Continents: The Evolving Dynamics of Trade and Investment Between Africa, China, and Europe

China columns

The Rise of Fitness Culture in China: A Billion-Dollar Revolution

China columns

The Rise of Fitness Culture in China: A Billion-Dollar Revolution

China columns

The Rise of Fitness Culture in China: A Billion-Dollar Revolution

China columns

Trump and China: How a Second Term Could Reshape Global Dynamics

China Columns

Trump and China: How a Second Term Could Reshape Global Dynamics

China Columns

Trump and China: How a Second Term Could Reshape Global Dynamics

China Columns

Chinese Brands Go Global: The New Wave of International Ambitions

China Columns

Chinese Brands Go Global: The New Wave of International Ambitions

China Columns

Chinese Brands Go Global: The New Wave of International Ambitions

China Columns

Ready to grow your China business?

Don’t hesitate to get in touch to discuss your China business and needs. We will answer your initial questions and can walk you through our case studies to see how we can better manage and grow your China business.

Reach out

Ready to grow your China business?

Don’t hesitate to get in touch to discuss your China business and needs. We will answer your initial questions and can walk you through our case studies to see how we can better manage and grow your China business.

Reach out

Ready to grow your China business?

Don’t hesitate to get in touch to discuss your China business and needs. We will answer your initial questions and can walk you through our case studies to see how we can better manage and grow your China business.

Reach out